On Friday, the world’s leader in daily fantasy sports (DFS), announced the launch of WNBA. With over 7.7 million registered customers, DraftKings hosts the most comprehensive basketball games in fantasy, globally.
“We are always striving to add the world’s most esteemed leagues to our platform, as we meet our consumers’ desire to play fantasy year-round,” said Matt Kalish DraftKings Co-Founder and Chief Revenue Officer. “We have had a strong partnership with the New York Liberty for two years, and we are proud to deepen our commitment to the team and women’s basketball with this new offering.”
DraftKings is an innovative sports-tech entertainment platform changing the way consumers engage with their favorite sports, teams and athletes by bringing fans closer to the game. The company offers daily and weekly fantasy sports contests across ten professional sports in the U.S., Canada, United Kingdom, Malta and Germany.
This expansion is a tremendous asset for the WNBA, because it allows the company to grow its viewership and engagement across digital platforms. Simultaneously, fantasy sports have never been more popular, with over 53 million people playing in the United States.
"The WNBA has millions of fans around the world, and the DraftKings new daily fantasy game can only help bring a new audience to the incredible game of women's basketball," said Ron Skotarczak, EVP Marketing Partnerships, Madison Square Garden Company.
How to play WNBA on DraftKings:
1. In each contest, participants will create a lineup by selecting players listed in the Player Pool. Each player listed has an assigned salary, and a valid lineup must not exceed the salary cap of $50,000.
2. Rosters will consist of 6 players and must include players from at least 2 different WNBA teams, and representing at least 2 different real-life WNBA games. The 6 roster positions are: 2 Guards, 3 Forwards, and 1 additional Utility Player. Late swap is permitted in WNBA contests.
3. Players earn points based on their in-game performance.
To play WNBA on DraftKings visit: https://www.draftkings.com/wnba