wnba-endorsements Stories - Swish Appeal
"The Game You're Missing"
A nice article from Bob Ryan of the Boston Globe about the WNBA. The headline says it all.http://www.boston.com/sports/columnists/bob_ryan_blog/2008/06/the_game_youre.htmlIn fact, the WNBA should take note of this headline -- it could make for a solid marketing campaign...The sheer speed and flow...
Monarchs Fans Ron Artest and Chris Webber Square Off On the Mic
I was pleasantly surprised to see the Sacramento Kings' Ron Artest and former Kings star Chris Webber doing some commentary during the LA Sparks road victory over the Sacramento Monarchs last night. I had completely forgotten that Ron Artest was supposed to be doing some color commentary for the...
Celebrating Childhood and Denouncing Neoliberalism
It was a slow WNBA news weekend/early morning...and then Lauren Jackson got signed.Congrats Storm fans. Good luck to you Mercury.So anyway, my mind was wandering this morning and started thinking of a potential post for tomorrow...at which point Tevin Campbell and Quincy Jones' song Tomorrow came...
Diana Taurasi visits Phoenix school to promote fitness (and milk)
Diana Taurasi is looking forward to getting into a rhythm with the Mercury when the pre-season starts on Sunday.In the meantime, she's certainly using her time wisely -- on Tuesday she visited North High School in Phoenix to promote fitness and nutrition as part of the NBA's Get Fit By Finals...
"Cash Rules Everything Around Me": New Theme Song/Slogan for WNBA?
After building anticipation for something major over the weekend, the WNBA announced yesterday that the Phoenix Mercury will be allowing Lifelock to use their jerseys as human billboards.Greg Johns of the Seattle PI wonders whether this trend is akin to selling one's soul.I hardly think so.The...
The WNBA & "The True Fan Card": Why We Need to Pay Less Attention to the Haters
Ben York who writes a Phoenix Mercury blog for Fanster.com recently wrote an article for Slam Magazine entitled, "Why You Need to Pay Attention to the WNBA", taking a direct shot at readers who apparently double as WNBA haters and even assuring them that their "man-card won’t be revoked if...
Storm + Mercury + Key Arena = The Perfect Way to Market the WNBA to NBA Fans
When Bethlehem Shoals of FreeDarko.com (a blog about the NBA, but not merely about basketball) asked me to recommend a Seattle Storm game for us to go to, the choice seemed obvious."The best game for a NBA fan to see will be the Mercury on Aug 4 or Aug 21," I wrote back. The Mercury feature two of...
Positive WNBA Press at the Sporting News: "The WNBA: Much Better Than You Think"
About two weeks ago I went to a Seattle Storm- Phoenix Mercury game with Bethlehem Shoals of FreeDarko.com and we had some extended conversations about his thoughts about the WNBA. Today, Shoals (finally) posted his first-hand account of the WNBA on the Sporting News and did a great job of...
Storm Reach Out to NCAA Season Ticket Holders: Do NCAA Fans Fit the Profile of Potential WNBA Fans?
There are plenty of creative ways to expand the WNBA's fan base and most recently, we've seen efforts to "convert" NBA fans. Getting NBA writers to games is one way to create positive press through someone considered a "credible source" to NBA fans. Mercury blogger Ben York has challenged a...
"Welcome to the new frontier": Why the WNBA Needs More Whalen…and Parker...and LJ...and Cappie
Connecticut Sun point guard Lindsay Whalen is certainly not the most athletically gifted player and she doesn’t necessarily even make spectacular plays, and yet she consistently stands out in almost every game she plays, even to fans who can hardly spell her name. Sometime during the first half...
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