Navigation: Jump to content areas:


Pro Quality. Fan Perspective.
Login-facebook
Around SBN: The Most Dangerous Division in Sports

WNBA Playoffs Attendance Numbers: Did Seattle Experience the "UConn Effect" in 2011?

In 2010, the "Storm Crazies" came out in droves to support the Seattle Storm's run to a second WNBA title. But in 2011, the turnout wasn't quite as strong. Photo by Kailas Images.

Last night's crowd of 15,258 in Minnesota got me thinking about WNBA attendance figures and how they stack up within their peers, not just compared to their NBA counterparts.

I always think of the Storm Crazies as well - crazy. Crazy for their team and eager to show support, coming out to KeyArena in droves and droves. During the WNBA regular season the Storm posted 5th best numbers in the league, averaging 8,322 fans. And during their 2010 title run games held in Seattle, the Storm filled the stands with an average of 12,314 fans, including 14,491 per game in the two finals games hosted at Key. The first game of the finals saw an impressive 15,084 pack the place.

In the 2011 postseason, the Storm didn't fare as well either on the court or in the stands. Seattle lost out in the Western Conference Semifinals to nemesis Phoenix, but not before hosting two games. In those two games, attendance was a total of 7,934, including a dismal first Game 1 figure of 7,279. Seattle went from the biggest gainer from regular season to postseason in 2010. After a minor 4% regular season attendance bump for 2011, the Storm Crazies underperformed, at least according to the numbers.

Star-divide

Last year, University of Connecticut head coach Geno Auriemma criticized the Husky faithful for not attending "home games" in the first two rounds of the NCAA tournament, even calling them "a real spoiled group of fans". I didn't hear from Storm coach Brian Agler about the attendance, but I wonder if there's any comparison to be made. Did the "UConn effect" happen in Seattle this season? Were fans expecting too much?

Not to go so far as Geno to use the word spoiled, but perhaps having exceedingly high expectations left people either 1) apathetic to the team when they 'underperformed' in their eyes, actually losing a couple of games throughout the 2011 season or 2) prepared to go to the playoffs in the conference or league Finals rather than the first round. Perhaps it's neither of these two choices and something entirely different. But either way, I do think it deserves a look and some thought.

Here are the numbers comparing the last two seasons for every WNBA playoff team:

WNBA Team

2010 Reg. Season

2010 Playoffs

% Change

2011 Reg. Season

2011 Playoffs

% Change

Minnesota Lynx

7622

-

-

8447

11198.72
(through 4 games)

32.50%

Atlanta Dream

6923

9152.3
(3 games)

32.2

6487

7469.5
(through 3 games)

15.1

New York Liberty

11069

15184.6 (3 games)

37.2

7702

8508 (1 game)

10.5

Indiana Fever

8265

7535
(1 game)

-8.8

8054

8066.25 (4 games)

0.15

Phoenix Mercury

8982

8968.5
(2 games)

-0.15

9167

8986.5 (2 games)

-2

Seattle Storm

8322

12314.25 (4 games)

47.9

8659

7934 (2 games)

-8.4

San Antonio Silver Stars

8041

6763
(1 game)

-15.9

8751

7023 (1 game)

-19.7

Washington Mystics

9357

10322
(1 game)

10.3

10449

-

-

LA Sparks

9468

8326
(1 game)

-12.1

10316

-

-

 

As is very clear to see, Seattle isn't the only one that should be considering their numbers. There are a few other organizations that might benefit from taking a deeper look.

The San Antonio Silver Stars have shockingly dismal comparisons between their regular season and postseason numbers. In speaking with a friend about the drastic decline, the only argument that I could throw even a little support towards is the football factor.

Texas is crazy for every level of the sport, a fact that is undisputed. In 2011, the Silver Stars played on a Sunday at 4 p.m. Local time. Houston played in Miami, with the game kicking off at 3:15 p.m.. Dallas was also out of town at San Francisco in a 3:05 p.m. contest. So as for actually attending a football game instead of a basketball game, there wasn't a draw. And as for competition level, with all apologies to Nate, these aren't traditionally banner matchups. But perhaps some folks stayed home tv of the gridiron trumped live action on the hardwood.

In 2010, San Antonio and Phoenix played on Saturday, Aug. 28 at 1 p.m. While my friend suggested college football was the 2010 trump, the season didn't start until September 2nd. So then what? How can the numbers be so very far apart? I don't have an answer, and maybe football does play some role. But just how much? The sample size in both instances is very small, so perhaps that is a contributing factor as well, but the San Antonio playoff downturn is head scratching, nonetheless.

The Los Angeles Sparks saw a decent-sized drop in 2010 of 12.1%. My first thought was perhaps it was due to the competition. Since Seattle was nearly unbeatable, maybe the Sparks crowd didn't feel the need to go to the Staples Center to see a loss? That's the only thing I could come up with.

The Phoenix Mercury puzzles me. Why would a team that was defending their title show no growth at all in 2010? The same thought pattern that was used for LA might work here. The Merc played the world beaters. However, I still think this is an interesting anomaly, particularly due to the fact that the playoff attendance in 2011 was also a slight loss. There are other competing sports in play in Arizona, with the Cardinals and Diamondbacks, so perhaps like San Antonio the focus of the usual fan base has shifted sports by the time the WNBA playoffs have arrived. Either way, no growth was not what I expected from the Phoenix fan base.

The Indiana Fever experienced a numbers recess in 2010 but a negligible bump in 2011. Perhaps the Catchings factor is to credit for the rise, as everyone loves to root for an MVP, right?

There are certainly positive numbers to be seen as well, however. The New York Liberty had a great playoff bump in 2010 before moving to New Jersey. Everyone and their puppy dog has been vocal about the problems with the move and the logistics of traveling to The Rock, and the overall attendance decline show that. However, the playoff bump, while smaller, was still very present even from Jersey. And let's not forget that New York is also playing football and baseball right now, similar to Phoenix, with no ill effects shown in these figures.

And now back to the sentiment that everyone likes an MVP, everyone really likes a winner, as can be evidenced from the Atlanta Dream and Minnesota Lynx. In both 2010 and 2011, the eventual participants in the Finals have experienced great numbers bumps. This year's teams still have the potential to boost their numbers even more as the series progresses. And with the Lynx starting out the series with their second-highest attendance in franchise history, I'm expecting Minnesota to rival Seattle not only in the numbers game, but also potentially in the trophy taking.

Comment 14 comments  |  0 recs  | 

Do you like this story?

Comments

Display:

I do think it is true that there is a "UConn effect"

for Seattle. After last season, a lot of people who aren’t perennial STH’s assumed that if they wanted to catch a game, they might as well do it in the Western Finals at least. For SA, the team was the 4th seed. Sometimes, if a team more or less stumbled to the finish, though they did get to beat up DC and Tulsa, fans kind of expect the inevitable sweep or close to it in the playoffs. But with the WNBA playoffs, it’s a best of 3, so a quick pounce can really play to the lower seed’s advantage. I’m surprised it hasn’t happened more often to tell you the truth.

by thewiz06 on Oct 4, 2011 12:59 PM EDT reply actions  

Detroit used to have some abysmal attendance numbers

in the playoffs. It was reported that the organization didn’t give away tickets for playoff games as it did during the regular season.

by ttdomi on Oct 4, 2011 1:12 PM EDT reply actions  

Good point. I wonder what other teams don't.

We know from Queenie’s report that the Liberty did give away playoff tickets.

by Shannon Cotterell on Oct 4, 2011 2:16 PM EDT up reply actions  

I think it’s difficult to read much into playoff attendance numbers because of the number of external factors involved. For example, weekend games tend to be much better attended than weeknight games. That mostly evens out over the course of the regular season, but in a game or two, it makes a huge difference.

It’s also important to consider the timing of games. Teams hosting Game 3s typically have 48 hours at most between when they know the game will be played and tipoff, making it difficult to sell tickets. There is far more time to sell tickets for games that are certain to be played.

by kpelton on Oct 4, 2011 1:14 PM EDT reply actions   1 recs

Breaking down Seattle game-by-game

In 2010:
Conference Semis
Game 1: Wednesday, Aug. 25 – 8 p.m. PT; 10,589

Conference Finals
Game 1: Thursday, Sept. 2 – 7 p.m. PT; 9,836

WNBA Finals
Game 1: Sunday, Sept. 12 – Noon PT; 15,084
Game 2: Tuesday, Sept. 14 – 6 p.m. PT ; 13,898

In 2011:
Conference Semis
Game 1: Thursday, Sept. 15 – 7 p.m. PT; 7,279
Game 3: Tuesday, Sept. 19 – 7 p.m. PT; 8,589

I wanted to see if day of the week had a big effect on the numbers. 2010’s biggest attendance (game 1 of the finals) was indeed a weekend, but all other games were weekday games. Also, the quick Game 3 turnaround produced more fans in 2011, rather than less despite the shortened timeline. Note that 2011 individual numbers do not really compare to 2010 numbers at all, regardless of round/day/etc. Just thought people might find the breakdown interesting… :)

by Jessica Lantz on Oct 5, 2011 2:17 AM EDT up reply actions  

SASS numbers.

I went back and forth about the football thing with Jessica yesterday, to the point she was probably about to strangle me through the monitor. (Sorry, Jess!)

My point wasn’t really that people were staying home just to watch the football on TV…it’s that the WNBA game was also on TV, so people had the opportunity to pick the best possible game, whether it was the Houston or Dallas football games, or the SASS game. If you’re a dork like me, you’ve got picture-in-picture going and you’re flipping between whichever game is the closest/isn’t having a commercial/whatever. Given the opportunity to watch a live basketball game the home team seems likely to lose based on past record (and in a heartbreaking manner), or stay home and watch the game and the two NFL games also, I bet some of the not-so-die-hards stayed home to watch. Does that account for the whole 20% drop this year or the 15% the year before? Probably not, but I’d guess that’s some part of it that the SASS can’t control. As for what percentage of that they can control, they need to get on it!

by Shannon Cotterell on Oct 4, 2011 2:07 PM EDT reply actions  

Or, you know, the SASS fans are just like the OU fans who didn't go watch DRob's senior year, only worse.

Becky: See that dude over there? He’s not going to come watch us in the playoffs.
DRob: Whaaaaaaaaaaaaaaaaaaaaaaaat?
Adams: That’s a joke, right?

by Shannon Cotterell on Oct 4, 2011 2:14 PM EDT up reply actions  

what about 2010

No football. And to Kevin’s point, a weekend game (which should draw better). And as for free tickets…do the Silver Stars really give away that many?? Crazy.

by Jessica Lantz on Oct 4, 2011 2:53 PM EDT via mobile up reply actions  

2010 was less of a drop.

And there’s still football on Saturday ;)

But free tickets are certainly a possibility. I also wonder if there are other annual events in SA that weekend?

Just trying to think beyond “daaaaaaamn, you suck SASS fans”, because in general I don’t think they do. So what’s the better alternative keeps so many of them away?

by Shannon Cotterell on Oct 4, 2011 3:04 PM EDT up reply actions  

I object to Jessica's characterization of the 49ers.

They’re a true contender. NFL.com told me so.

http://www.nfl.com/news/story/09000d5d822ce49f/article/week-4-observations-31-titans-niners-are-true-contenders

NFL.com made it official.

And Dallas-SF games are serious. Everybody cares about that.

Watch your back, hater.

That is all.

Twitter: @NateP_SBN.

by Nate Parham on Oct 4, 2011 5:10 PM EDT reply actions  

YOU NEED TO SAY THAT THE 49ERS ARE CONTENDERS IN ALL CAPS

IF YOU SAY IT IN ALL CAPS THEN YOU KNOW IT IS TRUE!!! JUSTINE TOLD ME THAT ALL CAPS MAKES IT TRUE! AND SINCE SHE TOLD ME SO IN ALL CAPS THAT PROVES THE POINT!

by Shannon Cotterell on Oct 4, 2011 6:01 PM EDT up reply actions  

Also, this is where I ask you why you are a 9ers fan from the East Bay

Except then I remember the Raiders went a away. Jerks. BUt the 9ers didn’t. OK then.

by Shannon Cotterell on Oct 4, 2011 6:02 PM EDT up reply actions  

There you go.

My first football memory is watching Niners-Dolphins in the Super Bowl and everybody being very happy and Roger Craig moving his knees very high.

A child does not let go of moments like that, especially not for the team that abandoned him. ;)

Twitter: @NateP_SBN.

by Nate Parham on Oct 4, 2011 6:07 PM EDT up reply actions  

Comments For This Post Are Closed


User Tools

Passionate basketball fans honoring the beauty and skill of the game.

Facebook badge

SBN Women's College Basketball Blogroll

ACC

Blogger So Dear (Wake Forest)

Streaking the Lawn (Virginia)

Big 12

Crimson and Cream Machine (Oklahoma)

Double T Nation (Texas Tech)

I Am The 12th Man (Texas A&M)

Big East:

Anonymous Eagle  (Marquette)

The UConn Blog

Big Ten

Black Heart Gold Pants (Iowa)

Hammer & Rails (Purdue)

Sippin' On Purple (Northwestern)

MAC:

Hustle Belt (conference blog)

Pac-12

Bruins Nation (UCLA)

Building the Dam (Oregon St)

California Golden Blogs (Cal)

Rule of Tree (Stanford)

SEC

Rocky Top Talk (Tennessee)

 


Managers

Natehead_small Nate Parham

Seth_twitter_pic_4_small Seth Pollack

Reffeet_small Jessica Lantz

Editors

Background2_small Queenie

Bowtie_001_small James Bowman

Authors

Maya_small Scotter

Reunion_crop_small Holly C. Tanneyhill

Small M Robinson

Small Ray Floriani